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Community
impact

At Serendipity Social Co., community isn’t just part of our mission — it’s at the heart of everything we do.
 

Each year, we create opportunities that celebrate creativity, collaboration, and connection. From our annual small business giveaways that provide full-service media and online marketing support, to our hands-on workshops that equip entrepreneurs with essential social media skills and assets.
 

Through strategic partnerships with woman-owned businesses like Elite Eyebrows and Makeup Studio, K Charles & Co Salons, Nemers Boutique, and so many more, we’ve built a network that amplifies local talent, strengthens brand visibility, and creates shared success. Together, we help small businesses expand their reach while making quality creative services more accessible to our community.
 

Our commitment extends to nonprofit collaboration and event sponsorship, where we proudly support organizations like The Lemonade Circle, launching youth mentorship programs such as The Content Queens Summer Program, we strive to inspire the next generation of creators and changemakers. By offering discounted and pro bono services — from headshots to full event coverage — we help amplify their missions and the impact they have on others.


At Serendipity Social Co., our work goes beyond the screen. We’re here to uplift, empower, and invest in the people and stories that make our city thrive — proving that when creativity meets community, everyone grows.

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community Partner

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The Lemonade Circle

The partnership between Serendipity Social Co. and The Lemonade Circle is rooted in a shared mission to empower, educate, and elevate Black girls and young women. Through year-round collaboration, both organizations work hand-in-hand to create experiences, opportunities, and visibility that reflect a deep commitment to leadership development, digital literacy, and creative expression.

Ryn Pitts, CEO of Serendipity Social Co., serves on The Lemonade Circle’s Leadership Board as the Director of Social Media Marketing, where she guides the nonprofit’s digital presence, storytelling, and overall online impact. Through this strategic leadership role, Ryn ensures that the organization’s voice and mission remain consistent, engaging, and culturally relevant across all platforms.

Serendipity Social Co. proudly supports The Lemonade Circle as the Title Sponsor and Lead Director of the nonprofit’s largest annual event, the Lemon Essence Fundraising Fashion Show. In addition to overseeing all production elements—from casting to creative direction—Ryn Pitts leads the event's vision and execution, ensuring that it not only showcases youth talent and creativity, but also serves as a major fundraising vehicle to support year-round programming.

The partnership is also behind the annual Content Queens Summer Program, a five-week hands-on experience designed for Lemonade Circle members. This initiative equips participants with real-world skills in content creation, photography, branding, and digital marketing, while also serving as a seasonal fundraising campaign through local business sponsorships and community donations.

In further support of the nonprofit’s mission, Serendipity Social Co. organizes additional fundraising initiatives, including the annual Content for a Cause Raffle Giveaway, where one small business wins a full day of professional media production. All proceeds directly benefit The Lemonade Circle, allowing the nonprofit to fund scholarships, events, and enrichment programs for its members. The agency also contributes a portion of fashion show profits, seasonal partnerships, and internal campaigns to bolster the organization's ability to serve more girls each year.

Together, Serendipity Social Co. and The Lemonade Circle demonstrate the power of intentional partnership—one that combines creativity, leadership, and community impact to inspire the next generation and build a brighter future.

preferred vendors

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Tori Alberta Designs | San Antonio, TX

Multimedia designer Tori Alberta holds a BFA in Graphic and Web Design and brings over a decade of agency and freelance experience, collaborating with major brands while delivering holistic solutions across branding, digital, motion, video, and 3D visualization.

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K Charles & Co Salons | San Antonio, TX

K. Charles is a family owned and operated Aveda lifestyle brand that has proudly served the San Antonio area for more than 40 years. Our team of beauty experts provides cut, color and style services with passion, style, value and excellence.

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Elite Eyebrows & Makeup Studio | San Antonio, TX

At Elite Eyebrows & Makeup Studio, we stand by the Power of Authentic Beauty, despite living in a fast paced world of fleeting trends. We offer various non-invasive beauty services such as specialty Eyebrow Treatments, Facial Hair Removal, Tinting, Makeup Application, and Makeup Lessons.

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Nemers Boutique | San Antonio, TX

Nemers Boutique empowers women through thoughtfully curated clothing and accessories, inspiring confidence, self expression, and strength. Rooted in genuine care and community, the brand believes when women feel beautiful and confident, possibilities expand and personal potential becomes limitless.

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Aequilibria Premium Rentals “The Ivy” | San Antonio, TX

Demitri Haney, founder of Aequilibria Premium Rentals, is a San Antonio native and global traveler known for exceptional hospitality. Her high standards ensure equipped properties and elevated guest experiences, whether visitors arrive for business, celebration, or leisure stays.

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The Uproot Agency | online 

The Uproot Agency is a full service digital marketing firm helping businesses grow sales and engagement through SEO, social media, email marketing, and website development. Backed by ten years experience, the team delivers strategic solutions for digital landscapes.

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The Happy Lab Media | San Antonio, TX

Happy Lab Media Co. delivers production photo and video storytelling for brands and events, while Put It On a T Shirt Dallas provides bulk screen printing and embroidery, ensuring fast turnarounds, precise execution, and visuals for businesses nationwide.

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Ink Thread | Dallas, TX

Put It On a T-Shirt Dallas is a Dallas-based printing and embroidery company specializing in high-volume bulk orders. Known for premium quality, competitive pricing, and fast turnaround times, they deliver professional screen printing and embroidery for uniforms, branded merchandise, and event apparel, serving both local and nationwide clients with precision and reliability.

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